BBQ Around the World

With new 2025 consumer data! Get a deep dive on regional and global BBQ trends and opportunities.

From regional barbeque classics to global BBQ trends, this guide to saucy, smoky flavor will inspire year-round menu development.

  • BBQ FOR ALL: Find out what men, women, Gen Z, Millennials, Gen X and Boomers have to say about 14+ different BBQ types—and which ones are most popular and fastest growing.
  • PREP PREFERENCES: From grilling to how BBQ sauces are added, learn which flavor methods spark intrigue for consumers.
  • SEASONALLY SAUCY: Although it’s a fan favorite June through August, get the scoop on when most restaurants launch BBQ LTOs (spoiler alert: it’s not summer).
  • GLOCAL: Learn more about the “glocal” menuing sweet-spot of adding global + local flare to ignite mainstream approachability and intrigue—the trick is to stay rooted in the familiar with a touch of what’s unique.

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See how six talented chefs use SupHerb Farms ingredients to create exciting new menu items.