Fresh Bites Blog
Thought leadership on key industry topics as well as the latest news on what’s happening at SupHerb Farms.
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How SupHerb Brings Flavor to Life: Q&A with Anna Lewis
SupHerb Farms VP Anna Lewis shares what drives product innovation, what it means to be a Flavor Maker, and how the company is shaping the ...
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Before and After: Rethinking Fast Menu Innovation
See how a single sauce or paste can transform core menu items into traffic-driving LTOs. Explore 7 chef-developed before & after examples from SupHerb Farms.
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The Regional Street Foods to Get on Your Radar
From Oaxacan tlayudas to Osaka kushikatsu, explore 6 regional street foods gaining traction and how to bring their bold global flavors to your menu!
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4 Flavor Trends Shaping 2026 Menu Innovation
Global cuisine and color continued to permeate nearly every corner of the National Restaurant Association (NRA) Show floor—important and established pillars of menu innovation for ...
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Why Operators Are Demanding More from Every Ingredient
Global cuisine and color continued to permeate nearly every corner of the National Restaurant Association (NRA) Show floor—important and established pillars of menu innovation for ...
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Aromas That Sell: The Rise of the Scent-Driven Food Trend
Did you know that scientists say smell accounts for 70-90% of flavor?1 For years, the ...
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Meet the CEO – Tim Shoemake
Global cuisine and color continued to permeate nearly every corner of the National Restaurant Association (NRA) Show floor—important and established pillars of menu innovation for ...
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The Rise of Green Sauces: A Trend Taking Menus by Storm
As food trends continue to evolve, 2025 is shaping up to be the year of ...
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Beyond Price: The Evolution of Value in Foodservice
Value in foodservice is no longer just about price—it’s about making people feel valued. Explore how operators can close the experience gap with service, innovation, ...
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Takeaways from 2025 NRA Show
Global cuisine and color continued to permeate nearly every corner of the National Restaurant Association (NRA) Show floor—important and established pillars of menu innovation for ...
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The Rise of Third-Culture Cuisine: A Culinary Trend that Redefines Authenticity
As the food and beverage industry evolves, so too do consumer expectations. The spotlight is ...
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