SupHerb Farms

SupHerb Jamaican Jerk Cauliflower Wings

4 Flavor Trends Shaping 2026 Menu Innovation

Global cuisine and color continued to permeate nearly every corner of the National Restaurant Association (NRA) Show floor—important and established pillars of menu innovation for the past decade. While NRA Show trends tend to echo what’s already bubbling up across the industry, they offer a valuable snapshot of where operators are placing their bets.

4 Flavor Trends Shaping 2026 Menu Innovation Read More »

Global cuisine and color continued to permeate nearly every corner of the National Restaurant Association (NRA) Show floor—important and established pillars of menu innovation for the past decade. While NRA Show trends tend to echo what’s already bubbling up across the industry, they offer a valuable snapshot of where operators are placing their bets.

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Why Operators Are Demanding More from Every Ingredient

Global cuisine and color continued to permeate nearly every corner of the National Restaurant Association (NRA) Show floor—important and established pillars of menu innovation for the past decade. While NRA Show trends tend to echo what’s already bubbling up across the industry, they offer a valuable snapshot of where operators are placing their bets.

Why Operators Are Demanding More from Every Ingredient Read More »

Global cuisine and color continued to permeate nearly every corner of the National Restaurant Association (NRA) Show floor—important and established pillars of menu innovation for the past decade. While NRA Show trends tend to echo what’s already bubbling up across the industry, they offer a valuable snapshot of where operators are placing their bets.

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Aromas That Sell: The Rise of the Scent-Driven Food Trend

Did you know that scientists say smell accounts for 70-90% of flavor?1 For years, the food industry has focused on visual appeal—plating dishes to be “Instagrammable” and designing beverages with vivid, eye-catching hues. However, a shift is brewing: consumers are now turning their attention to the power of aroma. Recent research shows that over 60

Aromas That Sell: The Rise of the Scent-Driven Food Trend Read More »

Did you know that scientists say smell accounts for 70-90% of flavor?1 For years, the food industry has focused on visual appeal—plating dishes to be “Instagrammable” and designing beverages with vivid, eye-catching hues. However, a shift is brewing: consumers are now turning their attention to the power of aroma. Recent research shows that over 60

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Meet the CEO – Tim Shoemake

Global cuisine and color continued to permeate nearly every corner of the National Restaurant Association (NRA) Show floor—important and established pillars of menu innovation for the past decade. While NRA Show trends tend to echo what’s already bubbling up across the industry, they offer a valuable snapshot of where operators are placing their bets.

Meet the CEO – Tim Shoemake Read More »

Global cuisine and color continued to permeate nearly every corner of the National Restaurant Association (NRA) Show floor—important and established pillars of menu innovation for the past decade. While NRA Show trends tend to echo what’s already bubbling up across the industry, they offer a valuable snapshot of where operators are placing their bets.

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The Rise of Green Sauces: A Trend Taking Menus by Storm

As food trends continue to evolve, 2025 is shaping up to be the year of “saucy green.” For culinary professionals, this isn’t about inventing something totally new—green, herb-forward sauces are as old as time. From French, Escoffier classics like beurre maître d’hôtel to Caribbean mojo sauce, the backbone of Cuban cuisine, or Calabria’s beloved salmoriglio,

The Rise of Green Sauces: A Trend Taking Menus by Storm Read More »

As food trends continue to evolve, 2025 is shaping up to be the year of “saucy green.” For culinary professionals, this isn’t about inventing something totally new—green, herb-forward sauces are as old as time. From French, Escoffier classics like beurre maître d’hôtel to Caribbean mojo sauce, the backbone of Cuban cuisine, or Calabria’s beloved salmoriglio,

value in foodservice

Beyond Price: The Evolution of Value in Foodservice

Value in foodservice is no longer just about price—it’s about making people feel valued. Explore how operators can close the experience gap with service, innovation, and globally inspired flavors.

Beyond Price: The Evolution of Value in Foodservice Read More »

Value in foodservice is no longer just about price—it’s about making people feel valued. Explore how operators can close the experience gap with service, innovation, and globally inspired flavors.

national restaurant association show

Takeaways from 2025 NRA Show

Global cuisine and color continued to permeate nearly every corner of the National Restaurant Association (NRA) Show floor—important and established pillars of menu innovation for the past decade. While NRA Show trends tend to echo what’s already bubbling up across the industry, they offer a valuable snapshot of where operators are placing their bets.

Takeaways from 2025 NRA Show Read More »

Global cuisine and color continued to permeate nearly every corner of the National Restaurant Association (NRA) Show floor—important and established pillars of menu innovation for the past decade. While NRA Show trends tend to echo what’s already bubbling up across the industry, they offer a valuable snapshot of where operators are placing their bets.

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The Rise of Third-Culture Cuisine: A Culinary Trend that Redefines Authenticity

As the food and beverage industry evolves, so too do consumer expectations. The spotlight is on a movement reshaping how we think about culinary authenticity: Third-Culture Cuisine. This trend is led by chefs who, instead of being boxed into traditional definitions of authenticity, are embracing the entirety of their heritage, global training, and multicultural experiences.

The Rise of Third-Culture Cuisine: A Culinary Trend that Redefines Authenticity Read More »

As the food and beverage industry evolves, so too do consumer expectations. The spotlight is on a movement reshaping how we think about culinary authenticity: Third-Culture Cuisine. This trend is led by chefs who, instead of being boxed into traditional definitions of authenticity, are embracing the entirety of their heritage, global training, and multicultural experiences.