Fusebiquity: The Smart Way to Create a Dish

Fusebiquity, or safe experimentation, combines up-and-coming ingredients and formats with familiar flavors and dishes to create unique menu items that will drive traffic. Learning to analyze where items fall in a flavor lifecycle and how to combine them will bring success to menu developers and R&D teams.

  • Established & well-liked foods put the “safe” in safe experimentation.
  • Trends used to take years but now accelerate through the stages much quicker.
Thai Calamari
Best New Products Awards 2022